WindUp NYC
 

Welcome to WindUp Watch Fair NYC 2024

3 min read
Safie Agar-Hutton

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Safie Agar-Hutton

Categories

New Releases

New York City, NY – The Windup Watch Fair is back in 2024, promising to be bigger and better than ever. For both seasoned collectors and those just beginning their horological journey, the fair has become a highlight of the watch calendar. Held in the heart of New York City, WindUp NYC is a unique opportunity to explore the world of watches, meet passionate collectors, interact with leading brands, and discover new releases—all under one roof.


Launched by Worn & Wound in 2015, the Windup Watch Fair has rapidly grown into one of the most anticipated events in the watch industry. Unlike many high-end, invite-only watch events, Windup is open to the public and free to attend, making it a truly inclusive experience. It brings together a wide variety of independent and established brands, offering everything from luxury mechanical timepieces to more affordable and unique designs.


Debuting a brand new venue, this year’s WindUp NYC will take place at Center415, between 37th and 38th streets. This massive venue boasts two expansive exhibit halls, a dedicated gallery for panels, a bar & lounge, and space for over 110 brands to showcase the best watches, products, and gear available.

WindUp Watch Fair
WindUp Watch Fair
WindUp Watch Fair

This year, the largest consumer watch event in North America kicks off on Friday, October 18th and continues through Sunday the 20th . Over the course of three days, attendees can immerse themselves in hands-on experiences with their favourite brands and discover new favourites. Attendees will also have the opportunity to connect with fellow watch enthusiasts, engage with brand owners, and have the unique opportunity to examine hundreds of watches that are typically only available online.


What began as a modest single-city show nine years ago has transformed into a must-visit destination for both seasoned watch enthusiasts and newcomers with annual shows in San Francisco, Chicago, and New York City. This year's Windup NYC lead sponsors include Bulova, Christopher Ward, Fortis, Oris and Shinola, all of whom will showcase their latest offerings. The fun doesn't stop there though as in demand British brands like Studio Underd0g and William Wood will also be attendance, so, if you've been after an exclusive Pizza Party watch, now is your chance.


It’s a rare opportunity to immerse yourself in the world of horology in one of the most vibrant cities on the planet. Whether you're there to browse, buy, or just soak in the culture, Windup is a watch lover’s paradise.

Bulova
Fortis
Christopher Ward Desk Diver
Oris
Shinola Watches

Who should attend?

Watch Enthusiasts: If you love watches, this is a rare opportunity to dive deep into the world of horology.

Collectors: Whether you're a seasoned collector or just starting, Windup offers access to a wide range of watches that you won’t find elsewhere.

Curious Newcomers: Even if you're not yet a watch enthusiast, the fair is a fantastic place to learn, explore, and understand why timepieces hold such timeless appeal.

Gift Shoppers: With the holiday season around the corner, Windup is the perfect place to find a thoughtful and lasting gift for a loved one.

WindUp NYC 2024 Event Details

Location:

Centre415, 37th and 38th Street, NYC


Dates and Times:

Friday, October 18, 12 PM - 6 PM

Saturday, October 19, 12 PM - 6 PM

Sunday, October 20, 12 PM - 5 PM


Admission:

The Windup Watch Fair is free and open to the public.

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Safie Agar-Hutton

About the Author: Safie Agar-Hutton

As a passionate writer, working on the Magazine Team is a great outlet for my creativity. I joined WatchGecko in 2024 and enjoy the varied nature of my job, but my true motivation comes from delivering horological-focused content. My writing includes press releases containing important news from the biggest brands in the industry, timepiece reviews, and Top Choice pieces showcasing the best products from our online store. If it's watch related, I’ll write about it!

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